A Strong Performer in The Forrester Wave™: Digital Experience Platforms, Q4 2025
Contentstack

The agentic backbone for digital experience

Agent OS is the system of action in the Contentstack AXP, turning your content, customer data and brand rules into the foundation AI agents need to act safely at enterprise scale

Generic AI is fast. It's also wrong.

01

Complexity across digital teams

Digital teams are struggling to increase output and personalization with existing headcount, a challenge generic AI fails to solve, often creating new work and risk due to a lack of brand, customer and content context.

02

Closing the governance gap

The pressure for enterprise AI is urgent, but the shift from static assistants to action-taking agents highlights a major governance gap, forcing buyers to choose between consumer-grade speed and enterprise-grade safety.

03

Agents are the solution

The solution lies with agents that are grounded in content, customer data and brand rules before they act — a foundation provided by Agent OS.

Three modes of work.
One shared context plane.

Polaris

Polaris: The AI companion in the platform

Turn every user into a power user with a conversational AI companion that finds, asks and acts on your content and brand rules at enterprise scale.

Agent builder

Agent Builder: Custom agents for your operation

Design specialized agents that handle the operational work your team should not be doing manually. Define the job, set the guardrails, and let the agents run.

Automations

Automations: The deterministic workflows that keep operations moving

Handle the predictable, rule based work agents should not have to reason about. Routing content, sending notifications, syncing data, kicking off downstream processes.

Built for every team that owns the AI mandate

01

For marketing and content teams

Automate repetitive operational tasks like page drafting and SEO audits using Polaris and Agent Builder. This workforce runs in the background, ensuring on-brand content is ready for review while you focus on higher-value work.

02

For CMO, CDO and digital leaders

Agents grounded in your structured content, customer data and brand rules finally provide a real answer to the AI ROI conversation. The platform that runs your digital operation now manages your AI workforce, delivering auditable work with predictable economics and no compliance landmines.

03

For CTO, architect and platform engineering leads

Agent OS provides a robust agent framework with native context from Content Cloud and Data Cloud, ensuring brand governance and LLM choice for enterprise-grade architecture. This flexible backbone uses Skills and MCP to integrate with any existing harness or model, offering predictable, cleanly reported AI Credits for scaling.

Five high-leverage examples from teams running Agent OS

Use case 1: Page creation agent

Eliminate hours of manual copy-pasting by reading documents, generating structured content entries and staging a review-ready draft in under a minute

Use case 2: Brand quality review agent

Review every piece of content against the Brand Kit, automatically flag and correct tone deviations and off-limit claims to ensure brand consistency before publication

Use case 3: GEO optimization agent

Continuously monitor the content library for pages losing visibility in AI search results, automatically rewrite metadata and structured data to eliminate the maintenance backlog that once required an agency engagement

Use case 4: Image tagger agent

Automatically tag every asset, describe it and make it discoverable, letting the taxonomy stays clean without anyone having to maintain it

Use case 5: Localization drafting agent

Draft on-brand localized content variants from the source entries, with the regional brand manager reviewing rather than originating

Launch production-ready agents

Get hands-on guidance inside your live environment and configure scalable, production-ready agents tailored to your business needs

There’s more to Contentstack AXP

Effortless front-end hosting

Fully integrated. Fully automated. MACH-compliant. This is front-end hosting that works for you, not against you.

A headless CMS built for flexibility

Create your perfect setup with an API-first, cloud-based headless CMS.

Powerful customer analytics

All of your customer data, unified and ready for action, across every channel and audience.

Highly personalized

Leverage AI, content, data and real-time journey orchestration in a single workspace.

Action is the layer. The platform makes it adaptive.

Learn more about the platform enterprise digital teams are betting their AI mandate on

Are you ready to reimagine possible?

Learn more about Contentstack AXP, the agentic experience platform that powers real-time, omnichannel personalization