Omnichannel personalization, that you’ll use

The only adaptive digital experience platform that unifies content, data and real-time journey orchestration in a marketer-friendly workspace.

Benefits

Best-in-class content management

Personalize at the point of request and deliver experiences that drive engagement and convert. GraphQL, APIs, SDKs and UI extensions mean faster builds and fewer tickets.

Real outcomes, fast

Up to 60% higher ROAS, 40% deeper engagement and over 25% more conversions in live customer environments. Pre‑built journey templates and AI‑powered recommendations slash time‑to‑value from quarters to weeks.

All the data, none of the baggage

Instantly activate your first-party data for real-time, 1:1 experiences. Connect data sources with 200+ native connectors, warehouse sync and live stream — no fragile ETL required.

Deliver personalized, timely experiences across all of your brand’s digital channels

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Real-time journey orchestration

Build Flows with real-time triggers, versioning, experimentation and goal tracking. Use our drag-and-drop canvas to design cross-channel journeys for anonymous and known users.

Automate behavior‑based messages at critical lifecycle moments to accelerate conversions, reduce drop‑off and nurture prospects or customers at scale.

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Measure, optimize and reuse

Our Audience Insights and Journey Analytics surface performance across content and flows, helping you know and build for the next-best-action.

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Predictive cohorts & ad audiences

Build and activate first‑party seed lists, lookalike models and predictive segments in advertising channels, to lower acquisition costs and improve return on ad spend (ROAS).

More features

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Visual journey design

Intuitively map out and automate adaptive customer journeys across all your channels using a flow builder.

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AI-Powered content

End the content bottleneck by using AI Assistant and Brand Kit to generate on-brand variations for every audience and channel.

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Workflows & collaboration

Streamline the flow of content from creation to publication with fully extensible and automated workflows.

There’s more to Contentstack Edge

Effortless front-end hosting

Fully integrated. Fully automated. MACH-compliant. This is front-end hosting that works for you, not against you.

Intentional machine learning

From workflow automation to content creation, use AI to accelerate your work where it matters most.

A headless CMS built for flexibility

Maintain complete control of your technology with an API-first, cloud-based headless CMS.

Powerful customer analytics

All of your customer data, unified and ready for action, across every channel and audience.

Learn how data + content is leading transformation

80%

Faster content publishing

Read the full story

Air France-KLM streamlines content operations and omnichannel strategy on Contentstack

Our team was excited to find a solution that better supported the business's needs today and into the future.

Conversion rate

Mattel boosts engagement and conversions with reimagined customer experience

Contentstack’s abstraction of the content from the UI layer means that we have governance and consistency. Now the marketing team can focus on writing quality content, not designing pages.

Simon Hatchard

Chief Technology Officer

Read the full story

Make the leap

This is content management, ready to flex however you need it to.