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From Paper Orders to Ecommerce Powerhouse Dawn Foods’ MACH Journey

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Now serving baked goods to over 110 countries, Dawn Foods had relied on paper processing for over nine decades. Customer demand for digital ordering prompted the company to change. They sought a solution that would give their customers a similar experience to their B2C ecommerce, but with the flexibility and agility to adapt and change their systems to better meet the diverse needs of their global customers--and to better understand, and improve their own processes. 

Watch the video to learn why Dawn Foods chose Contentstack as their headless CMS partner to help transform their 100-year-old business into an ecommerce powerhouse.

Read this case study to learn why they chose a future-proof MACH architecture (Microservices-based, API-first, Cloud-native SaaS, and Headless) to quickly deliver new features, functionalities, and capabilities to their customers using best-fit tools that made life easier for both IT and business teams. See the dramatic results after choosing commercetools’ ecommerce engine, Contentstack’s headless content management system (CMS), and EPAM Systems to develop their customer experience.

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