Before Contentstack, PhotoBox managed content with an in-house, legacy CMS paired with an off-the-shelf solution. The result was an inefficient CMS that was difficult to use and error-prone. Simple tasks like “scheduling” didn’t always work. There was no convenient way for PhotoBox to bring content to new channels due to monolithic applications that made structural changes a long and arduous process.
PhotoBox needed a solution they could quickly implement by the holiday rush. The ideal solution involved moving part of the site to a framework that was easier to manage on the technical side, as well as on the content production and editing side.
They needed a CMS that enabled both technical and business teams to focus on their respective roles, code, and content. The new system needed to be intuitive, user-friendly, and feature a single platform that could deliver content to both mobile and web. It also needed to support the rich set of functionality maintained on its old CMS.