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Pella Opens New Doors with Contentstack's Headless CMS

Before Contentstack, Pella had sites primarily on a monolithic CMS. Pella was frustrated with the inability to customize layouts since changes required an extensive amount of development work. Decoupling the frontend and the content management side was a primary motivation to move to Contentstack’s headless CMS. Pella was confident that Contentstack would improve their performance.

230%Increase in
publishing speed
50%Faster launching
a new site
50%Reduction in
development time

THE CHALLENGE

Before Contentstack, Pella had sites primarily on a monolithic CMS. Pella was frustrated with the inability to customize layouts since changes required an extensive amount of development work. It was a tedious platform from a content perspective. Simple tasks took a long time. For example, when Pella had a new product launch, they wanted to set the new product apart from the rest of their other offerings and include unique highlights and callouts for the new product. The predefined templates constrained Pella since changes required four to six weeks of development work. Because of the tightly coupled monolithic frontend in their existing CMS solution, Pella felt like they couldn’t keep pace with evolving technology.
We’re now building on this new solid, efficient foundation! The speed Contentstack enables Pella to get things done fast is what we needed. We are trying to deliver a breakthrough digital experience at Pella, and Contentstack is the foundation that allows us to do that.
Brad PostmaSenior IT ManagerPella

THE SOLUTION

Pella either had to invest heavily in their current environment and try to improve the performance or make a move to a new platform. Decoupling the frontend and the content management side was a primary motivation to move to Contentstack’s headless CMS. Pella was confident that Contentstack would improve their performance.

Additional reasons that Pella went with Contentstack were the documentation and the responsiveness of the sales and support teams. After migrating everything into Contentstack, Pella was able to build whole sites in a fraction of the time it took before. Pella is also using the static site generator, Gatsby, with Contentstack. This combination greatly improved site performance.

Pella uses raw engineering, a strategic services partner that excels at Contentstack implementation. Marilyn Wichhart, Digital Content Curator at Pella, gives credit to the raw engineering team for helping make Pella ADA compliant. “We were challenged about a year ago with getting all of our sites ADA compliant, which using our old platforms would have been a deal-breaker. Instead, we were able to do not only the main Pella site but several other sites in a shorter amount of time than before. With the help of raw engineering, we were able to move sites that we hadn’t even managed before into Contentstack. Now all of our digital sites are completely ADA compliant.”

When Pella would run into problems, there was help right there at your fingertips. The people at Contentstack were more interested in our success than the other vendors.
Tod HiltonSenior Web DeveloperPella

IN SUMMARY

By moving to Contentstack, Pella is now publishing 230% faster, launching sites 50% more quickly, and has reduced development time by 50%. Working with the raw engineering team, Pella has been able to get all of their sites ADA compliant. Contentstack has proven to be a reliable, efficient foundation that has improved performance and helped increase the speed to market. Tod Hilton, the Senior Web Developer, sums up the move to Contentstack, saying, “It’s the best decision we ever made.”
I was at a conference in San Francisco and was talking with different developers and designers. Quite a few of them were running into situations with their CMS and were frustrated about limitations. I said, ‘Let me tell you about Contentstack. It’s the answer to your frustrations with your CMS. Contentstack is the answer to all of it.
Marilyn WichhartDigital Content CuratorPella
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About

Founded in 1925, Pella Corporation is a privately held window and door manufacturing company headquartered in Pella, Iowa, with manufacturing and sales operations in a number of locations in the United States.

Company Profile

Website: http://www.pella.com

Industry: Windows and Doors

Company size: 7000+ employees