Varia Makagonova

Personalization is tough. So tough, in fact, that Gartner predicts 80% of marketers will abandon their personalization efforts by 2025. That’s why we set out to prove there’s now a...Read More

In our post-pandemic world, consumer expectations for ecommerce are shifting rapidly. Customers are demanding a high level of access and digitization, and the majority believe the ...Read More

Personalization has caused a headache for many development teams. Either it’s been approached as a massive project that takes months of work before results can even be tested, or i...Read More

In this podcast, Contentstack founder and CTO Nishant Patel talks to Uniform co-founder Lars Petersen about how even the largest organizations can adopt a modern approach to pers...Read More

At the end of 2019, Gartner predicted “By 2025, 80% of marketers who have invested in personalization will abandon efforts due to lack of ROI, the perils of customer data managemen...Read More

We recently conducted a survey of 100 business, technology, and marketing leaders at UK enterprises to learn more about how well current digital experience investment aligns with d...Read More

Contentstack and Valtech built a working Augmented Reality showcase in less than 4 weeks of development. Here you’ll find the resources to the full story: how we built it, what we’...Read More

While many digital transformation projects can be made more successful with the support of a qualified implementation partner, it will be almost essential for businesses that want ...Read More

Enterprise companies only use half of the capabilities of the digital experience technologies they invest in, according to our recent survey of 100 business, technology, and market...Read More

When it came to building a mobile-web-browser Augmented Reality proof of concept in less than four weeks, we knew two things: We knew we would run into a whole bunch of unexpected...Read More