
AdRoll
Categories
Description
AdRoll is a leading ad retargeting platform that helps businesses reach their target audience and convert them into customers. By integrating AdRoll with Lytics, you can export dynamic, real-time audiences and improve conversions while reducing ad spend. This integration enables you to build lookalike models in Lytics from behaviors, interests, and multiple data sources, expanding your AdRoll reach and maximizing your ROI. With AdRoll, you can create targeted ad campaigns that reach your ideal customer, increasing the likelihood of conversion and driving revenue growth. The integration with Lytics allows for seamless data flow, ensuring that your ad targeting is always up-to-date and accurate.
Use cases
- Abandoned Cart Campaigns
- New Customer Acquisition (lookalike modeling)
- Retargeting High-Value Customers
Features
- Retarget Users Across the Web
- Sync Audiences in Real-Time
- Create Lookalike Models
- Optimize Ad Spend