Your personalization strategy is broken
But let's not focus on problems you know all too well. Let's talk about how you succeed.
Move past static segments

Adapt "in-the-moment" to customer behaviors and intent, to deliver dynamic, timely and relevant interactions across every touchpoint.
- Know your customer and their interests the moment they hit your digital channels
- Tailor customer experiences in real time
- Get recommendations for new audiences and experiences based on content interaction
Unify content and data activation

Break the data silos and seamlessly connect your content and customer data (from any source) to fuel real-time, intelligent personalization across every channel.
- Get a complete view of the customer
- No more data silos
- For known and unknown visitors
Design adaptive customer journeys

Adding a first name or referencing past behavior isn't enough to feel human. Design and automate consistent, adaptive customer journeys that maximize engagement and conversions.
- Build and automate personalized journeys that connect content, data and channels
- Create intuitive experience flows that increase conversions and ROI
- No more missed opportunities
How personal is too personal?
The rise of adaptive digital experiences gives marketers powerful new ways to engage customers through real-time personalization, but there’s a fine line between relevance and overreach. To explore where that line is, Contentstack surveyed more than 600 online buyers in Fall 2025 to uncover what customers actually want (and don’t want) from personalized experiences.
Analyst recognition
You rely on reviews to decide what to eat for dinner. Why should this decision be any different?
The Forrester Wave™
Leader
Content Management Systems, Q1 2025
Gartner® Magic Quadrant™
Visionaries
Digital Experience Platforms, 2025
The Aragon Research Globe™
Leader
Content Experience Platforms, 2025

