Fireside Chat | Master the Art of Localized Content at Scale
Speed and relevance are essential to a successful modern business. That’s especially true for Freeletics, an AI-based fitness and lifestyle coaching app. With 48 million global users, it’s one of the fastest-growing sports and lifestyle companies in the world. To reach a global audience across 160 countries, they needed a CMS platform that would allow them to scale localized content at breakneck speed.
In this fireside chat, we sit down with Christine Cleveland, Sr. Product Manager at Freeletics, to get a behind-the-scenes look at how adopting a modern CMS changed the way Freeletics creates, manages, and publishes content to better serve their global subscribers.
Access the fireside chat to learn:
- How Freeletics increased content delivery speed by 80%
- How they sped up translation for their many locales
- How they increased developer productivity by 58%
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Sr. Product Manager, Freeletics
Global Head of Product Marketing, Contentstack