ContentCon is almost full! Reserve your spot in Austin on 5/23
Join us at ContentCon |
Register Now

Back to all Resources

Fireside Chat: Master the Art of Localized Content at Scale with Freeletics

Speed and relevance are essential to a successful modern business. That’s especially true for Freeletics, an AI-based fitness and lifestyle coaching app. With 48 million global users, it’s one of the fastest-growing sports and lifestyle companies in the world. To reach a global audience across 160 countries, they needed a CMS platform that would allow them to scale localized content at breakneck speed.

In this fireside chat, we sit down with Christine Cleveland, Sr. Product Manager at Freeletics, to get a behind-the-scenes look at how adopting a modern CMS changed the way Freeletics creates, manages, and publishes content to better serve their global subscribers.

Access the fireside chat to learn:

  • How Freeletics increased content delivery speed by 80%
  • How they sped up translation for their many locales
  • How they increased developer productivity by 58%

Complete the form to view our latest fireside chat.


Christie Cleveland–Callanan

Sr. Product Manager


Sonja Kotrotsos

Global Head of Product Marketing


Watch a complimentary video: