The Omnichannel Publisher
The digital age has had a profound impact on the publishing industry.
From engaging current readers to attracting new ones, keeping advertising revenue alive, and staying afloat in a sea of free content and ever-growing distribution channels; the challenges for today’s publishers are numerous — but they are not insurmountable for those who pursue an omnichannel publishing strategy.
In this ebook we will discuss the following topics:
- Six challenges facing the publishing industry
- How to roll out an omnichannel publish strategy in 5 steps