Notice something different? Get the story behind our exciting new brand
Contentstack

Create a Digital Center of Excellence for sustained innovation

December 11, 2022 /18:07 /E13

Share

Podcast episode artwork

Talk to an expert about something you heard on this episode

Contact an expert
In this episode, learn how leisure travel company Golfbreaks went from outdated to composable technology, what a Digital Center of Excellence can do for your company, and how to sustain innovation across the business with technology, people, and processes. 

Timestamps


1:13 What is a Digital Center of Excellence?
2:54 Golfbreaks' messy technology landscape "before"
5:09 Why the company stopped using agencies and moved most functions in-house
6:12 How Golfbreaks transformed its tech stack to support continuous innovation 
9:08 Why agnostic "composable" technology de-risks the tech acquisition process
10:52 How the company finds good developers
11:38 Using young talent to revive an old industry
14:04 How to decide what CX innovations to go after - or not
15:05 Example of an innovation Golfbreaks had to roll back 
16:24 Example of looking closely at CX data to fix revenue leaks 

Ready to reimagine possible ?

Discover how Contentstack can help you gain an Experience Edge for your business.