Contentstack and TwicPics form alliance to take customers to MACH speed

Headless content experience platform Contentstack and Media Optimization platform TwicPics join forces to deliver optimized media experiences

San Francisco, -- September 1st, 2022 -- Contentstack, the leading Enterprise Content Experience Platform, today announced that it has joined forces with TwicPics to offer customers automated media optimization.

As many organizations are expanding the use of media, delivering optimized experiences is vital for performance, scalability, and overall experience. The newly announced partnership between Contentstack and TwicPics will help customers deliver the best media experience across all digital channels. 

 TwicPics is a SaaS/IaaS solution that automates media optimization. It helps companies deliver the best visual experience to their users on the Web — pixel-perfect, lightning-fast, and personalized.

TwicPics is working with major brands like L’Oréal, La Redoute, Celine, or Burger King, as well as startups like Staycation, Dayuse, and Smiirl. They are currently delivering more than 8 billion images and videos worldwide every month.

“TwicPics provides a developer focussed solution for generating device-adapted images and video”, says Bart Dirksen, Partner Manager EMEA. “Together, we are able to improve the customer experience and optimize image and video delivery to any channel.” +add benefit! What does that mean for the company? 

"Companies using Contentstack can quickly and efficiently build and deliver content everywhere through an API-first, Cloud-native, and headless approach.", says Florent Bourgeois, TwicPics’ CEO. "At TwicPics, we advocate for a decoupled, composable web. Through this partnership, customers can leverage two future-proof technologies that aim to propel current and future digital experiences."

Contentstack Partners advance the use of a microservices-based, API-first, cloud-native SaaS, headless (MACH) architecture, bringing award-winning technology, best practices, and a proven methodology for delivering exceptional digital omnichannel engagement. Matching this technical innovation, Contentstack recently expanded its Care Without Compromise™ program to Partners in order to provide joint customers the highest level of post-purchase support, creating the first cross-vendor support program in the industry.

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