Events

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Events let you capture and monitor every interaction made by a user. In Contentstack Personalize, there are two types of events: Impressions and Conversions.

Impressions: Impressions are a way to count how many times users see specific content on your website.

Conversions: A conversion is an event that signifies a positive user action, such as adding a product to the cart, making a purchase, or scrolling to the end of a page. Conversions are essential for measuring the success of your A/B tests.

Track Events

POSThttps://personalize-edge.contentstack.com/events

Track Events

The Track Events request lets you trigger events, and track either impressions for the experiences created in a project or conversions for your A/B Test experiences.

For Impressions, it accepts experienceShortUid, variantShortUid and type (i.e. IMPRESSION)

For Custom Event, it accepts eventKey and type (i.e. EVENT)

Note: For Custom Events, the eventKey created in the Events module needs to be specified in the API request.

Hide Parameters

Headers

x-cs-personalize-user-uidrequiredstring

Enter the Personalize User UID

x-project-uidrequiredstring

Enter the Project UID

Sample Request

[
  {
    "experienceShortUid": "0",
    "variantShortUid": "1",
    "type": "IMPRESSION"
  },
  {
    "eventKey": "Click",
    "type": "EVENT"
  }
]

Sample Response

Status|202

Events tracked successfully