Salesforce Einstein is a modern AI tool that is changing the way companies approach analytics. Through its built-in deep learning models, it offers insight from the compiled data and identifies trends within the data. This data is then used to make recommendations for future strategy. The purpose of Salesforce Einstein is to empower sales and marketing teams with comprehensive and up-to-date views of customers and sales prospects.
Salesforce Einstein Experience Extension
Contentstack's Experience Extensions offer a variety of ways to integrate third-party applications, such as Salesforce Einstein, directly into your headless CMS. With the Salesforce Einstein Experience Extension, you can perform different analytics on the text content of your entry, without having to move out of your CMS.
Using a Contentstack Custom Widget, you can integrate the Salesforce Einstein extension into your content type which will enable you to perform text analytics by using Einstein's Language APIs to infer the sentiment or intent behind the content. This Experience Extension allows content managers to run sentiment analysis on the text and display the findings on the sidebar of your entry page.
Contentstack and Salesforce Einstein Integration Use Cases
Contentstack’s Salesforce Einstein Experience Extension opens up many possibilities. Here are some real-world use case examples:
Craft Business Strategies
Predictions
Salesforce Einstein Experience Extension Setup
To use a Custom Widget with Salesforce Einstein, perform the following steps:
Create a Salesforce Einstein Custom Widget
Create and configure a Salesforce Einstein Custom Widget. You can define exactly how the integration works, what private keys and related details will be required, and what information you want to link to Contentstack. Typically, we recommend that a developer helps perform this step. See the documentation for step-by-step instructions.Add the Salesforce Einstein Custom Widget
Add a Custom Widget to your content type and select Salesforce Einstein as the Extension.Test Salesforce Einstein Custom Widget in Your Entries
You should be able to see the Salesforce Einstein Custom Widget on a content entry page. Try it by selecting it to ensure the setup works correctly.
To learn more about how to set up the Salesforce Einstein extension, refer to our in-depth guide or contact our support team at support@contentstack.com to review the sample code.