---
title: "Templates"
description: "Templates are pre-built flow structures that help you get started quickly with proven patterns. When creating a new flow, you can choose from available…"
url: "https://www.contentstack.com/docs/lytics/flows-templates"
product: "Contentstack"
doc_type: "guide"
audience:
  - developers
  - admins
version: "current"
last_updated: "2026-11-05"
---

# Templates

Templates are pre-built flow structures that help you get started quickly with proven patterns. When creating a new flow, you can choose from available templates or build your own from scratch.

### Overview of Templates

Templates provide pre-configured flows that include step configurations and connections, helping you avoid starting with a blank canvas.

![](https://images.contentstack.io/v3/assets/blt2d43f51baca745a8/am99d1f0fe81ec78d9/6c74f0ee9fa9b322812b5c74/c74a4bb95e7e6cab088864cb7af7dfcb457b40bad340e6968ab9ccd05031a954-image.png)

### Types of Templates

#### Pre-Built Templates

Lytics offers pre-built templates for common marketing scenarios like cart abandonment and welcome series, giving you a head start with best-practice strategies and proven optimizations.

![](https://images.contentstack.io/v3/assets/blt2d43f51baca745a8/amd36a01d4781ffca0/d62a8f22126f1fdca34342cb/d4e829e59fb858cb24127b2b7c9c8624fd18a5355c60e0a38f4bcf3b620bde9b-image.png)

##### Using Pre-Built Templates

When creating a new flow, click **Create New** from the flows dashboard and browse available templates near the top of the screen. To get started, click on a template to see additional details, name it, and press "Create Flow."

#### Custom Templates

You can create your own templates for flows you want to repeat for recurring use cases.

![](https://images.contentstack.io/v3/assets/blt2d43f51baca745a8/ambf2b513390a79397/b343c99756087f5cd5e65947/ecbb585aee749dab7a5ce742bda06a81e806125cab845c023f85a76a47afea7a-image.png)

##### Creating Custom Templates

To create a custom template, go to "Your Templates," click "Create a Template," and follow the prompts. You'll be guided to a flow canvas where you can build and save your template for future use.