---
title: "[AM2.0] - Enhance Asset Management with AI"
description: Enhance Asset Management with AI in Contentstack Assets, including auto-generated alt text, automatic tag generation, color-based filtering, and visual markup generation.
url: https://www.contentstack.com/docs/assets/enhance-asset-management-with-ai
product: Contentstack Assets
doc_type: feature-guide
audience:
  - developers
  - content-managers
version: AM2.0
last_updated: 2026-04-17
---

# [AM2.0] - Enhance Asset Management with AI

This page explains how Contentstack Assets uses built-in AI capabilities to improve digital asset management, including metadata generation, discovery, and optimization features. It is intended for teams managing image assets at scale and should be used when configuring or using AI-assisted asset workflows such as alt text, tags, color filtering, and visual markups.

### Enhance Asset Management with AI

Contentstack Assets enhances digital asset management with built-in AI capabilities that help teams organize, discover, and optimize assets at scale.

From automatically generating metadata to enabling intuitive search experiences, AI reduces manual effort and improves asset usability across your organization.

**Note:** AI-powered suggestions can be incorrect sometimes. Review before accepting and report any inconsistencies to our [support](mailto:support@contentstack.com) team for further investigation.

## Auto-Generate Alt Text

AI can automatically generate descriptive alt text for image assets. Refer to the [Edit Configurable Metadata](/docs/assets/edit-configurable-metadata) document for more information.

Why it matters:
- Improves accessibility compliance
- Enhances SEO performance
- Saves time for content teams

How it works:
- When an image is uploaded
- AI analyzes the image content
- Generates a relevant alt text description
- You can review and edit before saving

## Automatic Tag Generation

AI can generate relevant tags based on the asset content. Refer to the [Edit Configurable Metadata](/docs/assets/edit-configurable-metadata) document for more information.

Benefits:
- Eliminates manual tagging effort
- Ensures consistent metadata
- Improves filtering and search

Example: An image of a cyclist in a forest may generate tags like:
- Bicycle
- Outdoor
- Forest
- Sports

These tags are automatically added, review them carefully before saving.

## Filter Assets Using Colors

AI enables visual search based on dominant colors in assets. Refer to the [Apply Filters](/docs/assets/apply-filters) document for more information.

Use cases:
- Find assets matching brand colors
- Discover similar color assets

How it works:
- AI detects dominant colors in images
- You can filter assets using color inputs
- Results include similar color assets

## Visual Markup Generation

AI assists in generating visual markups such as [bounding boxes](/docs/assets/add-visual-markups#bounding-box) and [hotspots](/docs/assets/add-visual-markups#hotspot). AI automatically identifies objects (e.g., cars, people) and provides their coordinates (bounding boxes), allowing developers to create interactive shoppable images or automated focal points. Refer to the [Add Visual Markup](/docs/assets/add-visual-markups) document for more information.

What you can do:
- Identify objects within images
- Highlight key regions automatically
- Use markups for advanced asset interactions

Benefits:
- Reduces manual markup effort
- Improves asset usability in downstream applications
- Enables richer visual experiences

Contentstack Assets combines AI with powerful asset management capabilities, enabling teams to work smarter, scale faster, and deliver richer digital experiences with confidence.

## Common questions

**Q: Do I need to manually verify AI-generated metadata like alt text and tags?**  
A: **Note:** AI-powered suggestions can be incorrect sometimes. Review before accepting and report any inconsistencies to our [support](mailto:support@contentstack.com) team for further investigation.

**Q: Where can I learn more about configuring metadata used by AI features?**  
A: Refer to the [Edit Configurable Metadata](/docs/assets/edit-configurable-metadata) document for more information.

**Q: How do I filter assets by dominant colors?**  
A: Refer to the [Apply Filters](/docs/assets/apply-filters) document for more information.

**Q: Where can I find details about bounding boxes and hotspots?**  
A: Refer to the [Add Visual Markup](/docs/assets/add-visual-markups) document for more information.