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Driving Continuous Evolution with a Shared Product Mindset

Feb 09, 2021, Neha Sampat

Successful strategic partnerships begin with a shared mindset, which is why Contentstack and 3Pillar Global have joined forces to accelerate digital product development growth for technology and service providers. True digital leaders know products are never done, and a shared product mindset is the key to moving faster in today’s digital economy.

Shared Values

Shared values lie at the core of any successful digital transformation. Without a unified strategy, most teams won’t get far. 3Pillar and Contentstack share a customer-centric vision focused on solving the tough problems businesses face today. To solve those problems, the entire organization - from the C-suite to the engineering team - must understand the end goal. Who are we building for? What do our customers need? What business outcomes are we working to achieve?

Thinking Differently About Software Development

In order to move ahead in today’s digital economy, businesses must think differently about the way software products are created. Teams who adopt a product mindset know that great products are never done; they continue to evolve as customer needs change. Successful digital products must be chosen by customers and they continue to provide value for the business. Without these three key components, most digital products will fail.

The Future of Digital Product Development

Successful product innovation also requires a strategic understanding of customer needs. End users want their data and content to be aggregated, personalized, and dynamic. The days of long-term roadmaps are long gone; products must now be able to launch quickly, with room for improvements and updates along the way. Cutting-edge innovators must take risks and step outside of their current technology comfort zones to provide the quickest solutions to customers’ most challenging problems. This starts with a shared strategic mindset.

True digital transformation requires more than a basic understanding of current trends and cutting-edge technology. Organizations must develop a strategic vision with a product mindset that drives every member of the team. Leaders must guide and empower teams to make smart decisions and build with the end user in mind. Having the right technology is only one step in the transformation process. Is your team building with the right mindset?


About 3Pillar:

3Pillar Global builds innovative, revenue generating software products, enabling businesses to quickly turn ideas into value. 3Pillar balances business-minded thinking with engineering expertise in disruptive technologies such as mobile, cloud, and big data to develop products that meet real business needs. To date, 3Pillar’s products have driven over $1 billion in revenue for industry leaders like CARFAX, PBS, and numerous others.