# Why Labels Matter

### About this export

| Field | Value |
| --- | --- |
| **content_type** | lesson |
| **platform** | contentstack-academy |
| **source_url** | https://www.contentstack.com/academy/learning-paths/cms-content-manager-certification/structuring-content-in-contentstack/why-labels-matter |
| **course_slug** | structuring-content-in-contentstack |
| **lesson_slug** | why-labels-matter |
| **learning_path_slug** | cms-content-manager-certification |
| **markdown_file_url** | /academy/md/learning-paths/cms-content-manager-certification/structuring-content-in-contentstack/why-labels-matter.md |
| **generated_at** | 2026-04-28T06:55:50.798Z |

> Lesson in **[Structuring Content in Contentstack](https://www.contentstack.com/academy/learning-paths/cms-content-manager-certification/structuring-content-in-contentstack)** within the **cms-content-manager-certification** learning path on Contentstack Academy. **Academy MD v3** — structured for retrieval; no quiz or assessment keys.

<!-- ai_metadata: {"lesson_id":"03","type":"video","duration_seconds":244,"video_url":"https://cdn.jwplayer.com/previews/Kvlijm90","thumbnail_url":"https://cdn.jwplayer.com/v2/media/Kvlijm90/poster.jpg?width=720","topics":["Why","Labels","Matter"]} -->

#### Video details

#### At a glance

- **Title:** Why Labels Matter
- **Duration:** 4m 4s
- **Media link:** https://cdn.jwplayer.com/previews/Kvlijm90
- **Publish date (unix):** 1755871309

#### Streaming renditions

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- audio/mp4 · AAC Audio · 113846 kbps
- video/mp4 · 180p · 180p · 160035 kbps
- video/mp4 · 270p · 270p · 191991 kbps
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- video/mp4 · 1080p · 1080p · 940270 kbps

#### Timed text tracks (delivery)

- **thumbnails:** `https://cdn.jwplayer.com/strips/Kvlijm90-120.vtt`

#### Transcript

As your stat grows, so does your list of content types, and before long, finding what you need can feel like scrolling through an endless spreadsheet. Labels are ContentStack's way of keeping things organized. Think of them as like folders, letting you group content types in ways that make sense to your team. Whether you're in marketing, editorial, or product, labels make it easy to navigate, collaborate, and keep content structured across teams. Let's say you've got two teams, marketing with content types for campaigns and pages, and writers with content types for blogs and authors. Instead of dumping everything into one giant list, you can create two labels, marketing and writers, and assign the appropriate content type to each. It's simple but powerful, and it keeps your workspace clean. Here's what labels don't do. They don't affect user permissions, they don't change how your content appears on the front end, and they don't impact your entries directly. But what they do is make it easier to browse, filter, and manage your stack, especially as your content library scales. Let's walk through how to create and apply labels. Notice I'm working in the Compass Travels site. First, navigate to the Content Models section. At the top of the panel, click the plus icon to create a new label. Name this one Page and click Create. Next, we'll apply this label to different content types. I'll select the Landing Page type to enter it. In the top right, I can access the Apply Label menu and I'll select Page. Then I'll save the content type. Returning back to the content types, I'll do this for one more content type. I'll click the Article Listing page and use the same method to apply the page label. Then I'll click Save. Returning back to the content types, notice the Page label on the left. When you click it, the Content Types list gets filtered to show you just the types with that label. But it doesn't stop there. Switch over to the Entry section and you'll notice a Content Type View section on the left. Select the Group by Labels option to see your labels. You can expand that section to see the two content types labeled as Page. Now, what if you want to edit or delete a label? In the Content Models panel, click the Labels Settings icon. From here, you can either create new labels by clicking the plus sign. I'll close out of this for now as I don't want to create a new one. You can modify existing ones by clicking the pencil icon. Or you can delete labels you no longer need by clicking the trash can. Some best practices to keep in mind. Use label names that are intuitive to your team. Align on a shared structure. Don't let every user create their own. You can leverage nested labels for clarity. For example, you could nest blog posts under your Pages label. Keep labels focused on usability, not hierarchy. They're about making things easier to find, not controlling access. Labels don't change how your content works, but they make a huge difference in how you work with the content.

#### Subtitles (WebVTT)

```webvtt
WEBVTT

1
00:00:00.000 --> 00:00:07.320
As your stat grows, so does your list of content types, and before long, finding what you need

2
00:00:07.320 --> 00:00:11.620
can feel like scrolling through an endless spreadsheet.

3
00:00:11.620 --> 00:00:16.040
Labels are ContentStack's way of keeping things organized.

4
00:00:16.040 --> 00:00:21.840
Think of them as like folders, letting you group content types in ways that make sense

5
00:00:21.840 --> 00:00:23.840
to your team.

6
00:00:23.840 --> 00:00:30.200
Whether you're in marketing, editorial, or product, labels make it easy to navigate,

7
00:00:30.200 --> 00:00:35.160
collaborate, and keep content structured across teams.

8
00:00:35.160 --> 00:00:41.680
Let's say you've got two teams, marketing with content types for campaigns and pages,

9
00:00:41.680 --> 00:00:45.640
and writers with content types for blogs and authors.

10
00:00:45.640 --> 00:00:52.180
Instead of dumping everything into one giant list, you can create two labels, marketing

11
00:00:52.180 --> 00:00:57.580
and writers, and assign the appropriate content type to each.

12
00:00:57.580 --> 00:01:02.740
It's simple but powerful, and it keeps your workspace clean.

13
00:01:02.740 --> 00:01:05.140
Here's what labels don't do.

14
00:01:05.140 --> 00:01:11.140
They don't affect user permissions, they don't change how your content appears on

15
00:01:11.140 --> 00:01:16.100
the front end, and they don't impact your entries directly.

16
00:01:16.100 --> 00:01:22.580
But what they do is make it easier to browse, filter, and manage your stack, especially

17
00:01:22.580 --> 00:01:25.140
as your content library scales.

18
00:01:25.140 --> 00:01:29.220
Let's walk through how to create and apply labels.

19
00:01:29.220 --> 00:01:32.460
Notice I'm working in the Compass Travels site.

20
00:01:32.460 --> 00:01:36.300
First, navigate to the Content Models section.

21
00:01:36.300 --> 00:01:41.700
At the top of the panel, click the plus icon to create a new label.

22
00:01:41.700 --> 00:01:45.060
Name this one Page and click Create.

23
00:01:45.060 --> 00:01:49.180
Next, we'll apply this label to different content types.

24
00:01:49.180 --> 00:01:53.220
I'll select the Landing Page type to enter it.

25
00:01:53.220 --> 00:02:00.380
In the top right, I can access the Apply Label menu and I'll select Page.

26
00:02:00.380 --> 00:02:03.060
Then I'll save the content type.

27
00:02:03.060 --> 00:02:08.820
Returning back to the content types, I'll do this for one more content type.

28
00:02:09.340 --> 00:02:16.860
I'll click the Article Listing page and use the same method to apply the page label.

29
00:02:16.860 --> 00:02:19.500
Then I'll click Save.

30
00:02:19.500 --> 00:02:24.540
Returning back to the content types, notice the Page label on the left.

31
00:02:24.540 --> 00:02:29.420
When you click it, the Content Types list gets filtered to show you just the types with

32
00:02:29.420 --> 00:02:31.020
that label.

33
00:02:31.020 --> 00:02:34.300
But it doesn't stop there.

34
00:02:34.580 --> 00:02:39.340
Switch over to the Entry section and you'll notice a Content Type View section on the

35
00:02:39.340 --> 00:02:40.980
left.

36
00:02:40.980 --> 00:02:44.560
Select the Group by Labels option to see your labels.

37
00:02:44.560 --> 00:02:50.380
You can expand that section to see the two content types labeled as Page.

38
00:02:50.380 --> 00:02:55.060
Now, what if you want to edit or delete a label?

39
00:02:55.060 --> 00:03:00.060
In the Content Models panel, click the Labels Settings icon.

40
00:03:00.060 --> 00:03:06.300
From here, you can either create new labels by clicking the plus sign.

41
00:03:06.300 --> 00:03:11.580
I'll close out of this for now as I don't want to create a new one.

42
00:03:11.580 --> 00:03:16.900
You can modify existing ones by clicking the pencil icon.

43
00:03:16.900 --> 00:03:22.060
Or you can delete labels you no longer need by clicking the trash can.

44
00:03:22.060 --> 00:03:25.240
Some best practices to keep in mind.

45
00:03:25.240 --> 00:03:28.940
Use label names that are intuitive to your team.

46
00:03:28.940 --> 00:03:31.660
Align on a shared structure.

47
00:03:31.660 --> 00:03:34.860
Don't let every user create their own.

48
00:03:34.860 --> 00:03:37.980
You can leverage nested labels for clarity.

49
00:03:37.980 --> 00:03:44.180
For example, you could nest blog posts under your Pages label.

50
00:03:44.180 --> 00:03:48.300
Keep labels focused on usability, not hierarchy.

51
00:03:48.300 --> 00:03:54.660
They're about making things easier to find, not controlling access.

52
00:03:54.660 --> 00:04:01.320
Labels don't change how your content works, but they make a huge difference in how you

53
00:04:01.320 --> 00:04:03.220
work with the content.

```

```transcript
<!-- PLACEHOLDER: replace with real transcript before publish if cues were auto-derived from WebVTT -->
[00:00] As your stat grows, so does your list of content types, and before long, finding what you need
[00:07] can feel like scrolling through an endless spreadsheet.
[00:11] Labels are ContentStack's way of keeping things organized.
[00:16] Think of them as like folders, letting you group content types in ways that make sense
[00:21] to your team.
[00:23] Whether you're in marketing, editorial, or product, labels make it easy to navigate,
[00:30] collaborate, and keep content structured across teams.
[00:35] Let's say you've got two teams, marketing with content types for campaigns and pages,
[00:41] and writers with content types for blogs and authors.
[00:45] Instead of dumping everything into one giant list, you can create two labels, marketing
[00:52] and writers, and assign the appropriate content type to each.
[00:57] It's simple but powerful, and it keeps your workspace clean.
[01:02] Here's what labels don't do.
[01:05] They don't affect user permissions, they don't change how your content appears on
[01:11] the front end, and they don't impact your entries directly.
[01:16] But what they do is make it easier to browse, filter, and manage your stack, especially
[01:22] as your content library scales.
[01:25] Let's walk through how to create and apply labels.
[01:29] Notice I'm working in the Compass Travels site.
[01:32] First, navigate to the Content Models section.
[01:36] At the top of the panel, click the plus icon to create a new label.
[01:41] Name this one Page and click Create.
[01:45] Next, we'll apply this label to different content types.
[01:49] I'll select the Landing Page type to enter it.
[01:53] In the top right, I can access the Apply Label menu and I'll select Page.
[02:00] Then I'll save the content type.
[02:03] Returning back to the content types, I'll do this for one more content type.
[02:09] I'll click the Article Listing page and use the same method to apply the page label.
[02:16] Then I'll click Save.
[02:19] Returning back to the content types, notice the Page label on the left.
[02:24] When you click it, the Content Types list gets filtered to show you just the types with
[02:29] that label.
[02:31] But it doesn't stop there.
[02:34] Switch over to the Entry section and you'll notice a Content Type View section on the
[02:39] left.
[02:40] Select the Group by Labels option to see your labels.
[02:44] You can expand that section to see the two content types labeled as Page.
[02:50] Now, what if you want to edit or delete a label?
[02:55] In the Content Models panel, click the Labels Settings icon.
[03:00] From here, you can either create new labels by clicking the plus sign.
[03:06] I'll close out of this for now as I don't want to create a new one.
[03:11] You can modify existing ones by clicking the pencil icon.
[03:16] Or you can delete labels you no longer need by clicking the trash can.
[03:22] Some best practices to keep in mind.
[03:25] Use label names that are intuitive to your team.
[03:28] Align on a shared structure.
[03:31] Don't let every user create their own.
[03:34] You can leverage nested labels for clarity.
[03:37] For example, you could nest blog posts under your Pages label.
[03:44] Keep labels focused on usability, not hierarchy.
[03:48] They're about making things easier to find, not controlling access.
[03:54] Labels don't change how your content works, but they make a huge difference in how you
[04:01] work with the content.
```

#### Key takeaways

- Connect **Why Labels Matter** back to your stack configuration before moving to the next module.
- Capture one concrete artifact (screenshot, Postman call, or code snippet) that proves the step works in your environment.
- Re-read the delivery versus management boundary for anything you changed in the entry model.

## Supplement for indexing

### Content summary

Why Labels Matter. Why Labels Matter in Structuring Content in Contentstack (structuring-content-in-contentstack).

### Retrieval tags

- Why
- Labels
- Matter
- structuring-content-in-contentstack
- lesson 03
- Why Labels Matter
- structuring-content-in-contentstack lesson

### Indexing notes

Index this lesson as a primary chunk tagged with lesson_id "03" and topics: [Why, Labels, Matter].
Parent course slug: structuring-content-in-contentstack. Use asset_references URLs as thumbnail hints in search results when present.
Never surface LMS quiz content or assessment answers from this file.

### Asset references

| Label | URL |
| --- | --- |
| Video thumbnail: Why Labels Matter | `https://cdn.jwplayer.com/v2/media/Kvlijm90/poster.jpg?width=720` |

### External links

| Label | URL |
| --- | --- |
| Contentstack Academy home | `https://www.contentstack.com/academy/` |
| Training instance setup | `https://www.contentstack.com/academy/training-instance` |
| Academy playground (GitHub) | `https://github.com/contentstack/contentstack-academy-playground` |
| Contentstack documentation | `https://www.contentstack.com/docs/` |
