# Creating a Personalize Project and Experiences ### About this export | Field | Value | | --- | --- | | **content_type** | lesson | | **platform** | contentstack-academy | | **source_url** | https://www.contentstack.com/academy/courses/personalize-foundations/creating-a-personalize-project-and-experiences | | **course_slug** | personalize-foundations | | **lesson_slug** | creating-a-personalize-project-and-experiences | | **markdown_file_url** | /academy/md/courses/personalize-foundations/creating-a-personalize-project-and-experiences.md | | **generated_at** | 2026-04-28T06:55:48.573Z | > Part of **[Personalize Foundations](https://www.contentstack.com/academy/courses/personalize-foundations)** on Contentstack Academy. **Academy MD v3** — structured for retrieval; no quiz or assessment keys. #### Video details #### At a glance - **Title:** Creating A Personalize Project And Experiences - **Duration:** 2m 57s - **Media link:** https://cdn.jwplayer.com/previews/t4HUHTEx - **Publish date (unix):** 1727654555 #### Streaming renditions - application/vnd.apple.mpegurl - audio/mp4 · AAC Audio · 113822 kbps - video/mp4 · 180p · 180p · 135885 kbps - video/mp4 · 270p · 270p · 148512 kbps - video/mp4 · 360p · 360p · 159906 kbps - video/mp4 · 406p · 406p · 166453 kbps - video/mp4 · 540p · 540p · 188064 kbps - video/mp4 · 720p · 720p · 216660 kbps - video/mp4 · 1080p · 1080p · 286915 kbps #### Timed text tracks (delivery) - **thumbnails:** `https://cdn.jwplayer.com/strips/t4HUHTEx-120.vtt` #### Transcript The first thing that you need to do to start working with Personalize in Content Stack is create a new Personalize project. To create a project, make sure you're at the Organization level of Content Stack. Once you are, click the Personalize button on the left side. This will bring you directly to your Personalize projects. Here, we want to create a new project. To do that, click the Create New Personalize Project button. This will open a window where you can provide a name and a description. It's important to note you can only assign one Personalize project per stack. I'll name this Compass Travel Personalization. Give it a description of Compass Travel and assign this stack. In my case, it's the Compass Personalize Demo stack. Once you're happy with the settings, click the Create Project button. Once your project is created, you're ready to start working with the features of Personalize. To do this, I'll click the Personalize project I just created, which will bring you into the project itself with the first option of Experiences Active. Notice on the left you have access to other features as well. Audiences, Attributes, Events, and of course the Project Settings. Our focus here will be creating new experiences. To do that, click the New Experience button at the bottom. Next, you'll have to decide if you want an A-B test experience or a segmented experience. We'll look at both, but for now, let's choose segmented. Remember, a segmented experience gives you the ability to create highly targeted, individualized content experiences for distinct audience segments. They're ideal for scenarios where you have a diverse audience with varied needs that requires a high level of content customization. Let's give it a name of Personalize and add a description if you'd like. Then click Save General Details. If you look on the left, there's a Configuration option. Here you'll notice we can add variants to this experience. We don't have any at the moment, likewise with Analytics, so we'll return back here later in the course. Before we move on, let's also set up an A-B test experience. Click the Back button in the top left to return to the previous screen. In the top right, click New Experience, but this time choose the A-B test experience. You get the same dialog box where you have to add a name and a description. Here I'll name it A-B Testing. I'll then click the Save General Details button. #### Subtitles (WebVTT) ```webvtt WEBVTT 1 00:00:00.000 --> 00:00:10.640 The first thing that you need to do to start working with Personalize in Content Stack 2 00:00:10.640 --> 00:00:13.900 is create a new Personalize project. 3 00:00:13.900 --> 00:00:19.600 To create a project, make sure you're at the Organization level of Content Stack. 4 00:00:19.600 --> 00:00:23.640 Once you are, click the Personalize button on the left side. 5 00:00:23.640 --> 00:00:26.760 This will bring you directly to your Personalize projects. 6 00:00:26.760 --> 00:00:30.160 Here, we want to create a new project. 7 00:00:30.160 --> 00:00:33.800 To do that, click the Create New Personalize Project button. 8 00:00:33.800 --> 00:00:38.120 This will open a window where you can provide a name and a description. 9 00:00:38.120 --> 00:00:43.520 It's important to note you can only assign one Personalize project per stack. 10 00:00:43.520 --> 00:00:47.280 I'll name this Compass Travel Personalization. 11 00:00:47.280 --> 00:00:51.600 Give it a description of Compass Travel and assign this stack. 12 00:00:51.600 --> 00:00:55.840 In my case, it's the Compass Personalize Demo stack. 13 00:00:55.840 --> 00:01:00.320 Once you're happy with the settings, click the Create Project button. 14 00:01:00.320 --> 00:01:05.560 Once your project is created, you're ready to start working with the features of Personalize. 15 00:01:05.560 --> 00:01:11.200 To do this, I'll click the Personalize project I just created, which will bring you into 16 00:01:11.200 --> 00:01:17.000 the project itself with the first option of Experiences Active. 17 00:01:17.000 --> 00:01:20.960 Notice on the left you have access to other features as well. 18 00:01:20.960 --> 00:01:26.360 Audiences, Attributes, Events, and of course the Project Settings. 19 00:01:26.360 --> 00:01:30.080 Our focus here will be creating new experiences. 20 00:01:30.080 --> 00:01:33.320 To do that, click the New Experience button at the bottom. 21 00:01:33.320 --> 00:01:39.440 Next, you'll have to decide if you want an A-B test experience or a segmented experience. 22 00:01:39.440 --> 00:01:43.120 We'll look at both, but for now, let's choose segmented. 23 00:01:43.120 --> 00:01:49.480 Remember, a segmented experience gives you the ability to create highly targeted, individualized 24 00:01:49.480 --> 00:01:53.760 content experiences for distinct audience segments. 25 00:01:53.760 --> 00:01:59.040 They're ideal for scenarios where you have a diverse audience with varied needs that 26 00:01:59.040 --> 00:02:03.120 requires a high level of content customization. 27 00:02:03.120 --> 00:02:07.560 Let's give it a name of Personalize and add a description if you'd like. 28 00:02:07.560 --> 00:02:10.240 Then click Save General Details. 29 00:02:10.240 --> 00:02:13.760 If you look on the left, there's a Configuration option. 30 00:02:13.760 --> 00:02:17.300 Here you'll notice we can add variants to this experience. 31 00:02:17.300 --> 00:02:22.580 We don't have any at the moment, likewise with Analytics, so we'll return back here 32 00:02:22.580 --> 00:02:24.260 later in the course. 33 00:02:24.260 --> 00:02:28.940 Before we move on, let's also set up an A-B test experience. 34 00:02:28.940 --> 00:02:32.700 Click the Back button in the top left to return to the previous screen. 35 00:02:32.700 --> 00:02:39.980 In the top right, click New Experience, but this time choose the A-B test experience. 36 00:02:39.980 --> 00:02:44.620 You get the same dialog box where you have to add a name and a description. 37 00:02:44.620 --> 00:02:47.700 Here I'll name it A-B Testing. 38 00:02:47.700 --> 00:02:50.700 I'll then click the Save General Details button. ``` ```transcript [00:00] The first thing that you need to do to start working with Personalize in Content Stack [00:10] is create a new Personalize project. [00:13] To create a project, make sure you're at the Organization level of Content Stack. [00:19] Once you are, click the Personalize button on the left side. [00:23] This will bring you directly to your Personalize projects. [00:26] Here, we want to create a new project. [00:30] To do that, click the Create New Personalize Project button. [00:33] This will open a window where you can provide a name and a description. [00:38] It's important to note you can only assign one Personalize project per stack. [00:43] I'll name this Compass Travel Personalization. [00:47] Give it a description of Compass Travel and assign this stack. [00:51] In my case, it's the Compass Personalize Demo stack. [00:55] Once you're happy with the settings, click the Create Project button. [01:00] Once your project is created, you're ready to start working with the features of Personalize. [01:05] To do this, I'll click the Personalize project I just created, which will bring you into [01:11] the project itself with the first option of Experiences Active. [01:17] Notice on the left you have access to other features as well. [01:20] Audiences, Attributes, Events, and of course the Project Settings. [01:26] Our focus here will be creating new experiences. [01:30] To do that, click the New Experience button at the bottom. [01:33] Next, you'll have to decide if you want an A-B test experience or a segmented experience. [01:39] We'll look at both, but for now, let's choose segmented. [01:43] Remember, a segmented experience gives you the ability to create highly targeted, individualized [01:49] content experiences for distinct audience segments. [01:53] They're ideal for scenarios where you have a diverse audience with varied needs that [01:59] requires a high level of content customization. [02:03] Let's give it a name of Personalize and add a description if you'd like. [02:07] Then click Save General Details. [02:10] If you look on the left, there's a Configuration option. [02:13] Here you'll notice we can add variants to this experience. [02:17] We don't have any at the moment, likewise with Analytics, so we'll return back here [02:22] later in the course. [02:24] Before we move on, let's also set up an A-B test experience. [02:28] Click the Back button in the top left to return to the previous screen. [02:32] In the top right, click New Experience, but this time choose the A-B test experience. [02:39] You get the same dialog box where you have to add a name and a description. [02:44] Here I'll name it A-B Testing. [02:47] I'll then click the Save General Details button. ``` #### Key takeaways - Connect **Creating a Personalize Project and Experiences** back to your stack configuration before moving to the next module. - Capture one concrete artifact (screenshot, Postman call, or code snippet) that proves the step works in your environment. - Re-read the delivery versus management boundary for anything you changed in the entry model. ## Supplement for indexing ### Content summary Creating a Personalize Project and Experiences. Creating a Personalize Project and Experiences in Personalize Foundations (personalize-foundations). ### Retrieval tags - Creating - Personalize - Project - and - Experiences - personalize-foundations - lesson 02 - Creating a Personalize Project and Experiences - personalize-foundations lesson ### Indexing notes Index this lesson as a primary chunk tagged with lesson_id "02" and topics: [Creating, Personalize, Project, and, Experiences]. Parent course slug: personalize-foundations. Use asset_references URLs as thumbnail hints in search results when present. Never surface LMS quiz content or assessment answers from this file. ### Asset references | Label | URL | | --- | --- | | Video thumbnail: Creating a Personalize Project and Experiences | `https://cdn.jwplayer.com/v2/media/t4HUHTEx/poster.jpg?width=720` | ### External links | Label | URL | | --- | --- | | Contentstack Academy home | `https://www.contentstack.com/academy/` | | Training instance setup | `https://www.contentstack.com/academy/training-instance` | | Academy playground (GitHub) | `https://github.com/contentstack/contentstack-academy-playground` | | Contentstack documentation | `https://www.contentstack.com/docs/` |